STRATEGY, DESIGN + BUILD, EMAIL MARKETING, E-COMMERCE, PHOTOGRAPHY
I was honored to help artist Brad Teare strengthen his online presence. There were a number of goals for this project:
- Feature his online video courses more prominently.
- Collect visitors’ email addresses by offering a relevant lead magnet.
- Sell Brad’s fine art prints online via an e-commerce store.
We built Brad an Ebook to help grow his email list, and redesigned key portions of his website to encourage sign-ups and video course sales.
We also designed and developed an e-commerce site where Brad sells his hand carved block prints.
As part of the project, we handled the product photography and created a Certificate of Authenticity that Brad can print on demand.